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Draw closer to your objectives with

The Essential Experience

Bridging the gap between your objectives and your stakeholders

Brands that benefited from our experience

Corporate Logos

Energy Asia

  • Launching Asia's first global summit for a just transition to net zero emission
  • Turnkey provider for marketing/communications work including digital outreach and media buy strategy during pre-, event, and post-event phase
  • Digital marketing outreach programme, regionally and globally
  • Media Buy strategy and implementation

PETRONAS

  • Crafting Narratives toward Net Zero 2050
  • Advisory to Issues and Crisis Council reporting to the Board
  • Reputation Management for South Sudan Operations-liaison with UN and international NGOs
  • Issues Management in East Malaysia

APCW 2023

  • Crafting and spreading APCW narratives during the 5-day event
  • Spotlighting essential topics and maximizing impact of regional collaboration in tackling climate challenges such as the ASEAN Agreement on Transboundary Haze Pollution
  • Securing coverage for APCW officials, its sponsors and delegation with the media

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COP UAE & Global Security Forum

  • Unique Live Studio collaboration to bring international headline Interviews with top tier national media from Malaysia
  • 14 exclusive interviews with prominent speakers at COP28 Dubai. Exclusive interviews with 3 prominent cybersecurity experts at the 2023 Global Cybersecurity Forum in Riyadh

Malaysian Communications & Multimedia Commission

  • Strategic Profiling, Industry and Stakeholder Communications
  • Sentiment monitoring and advisory for Ministerial-level, Industry and Regulator communications
  • Grassroots communications
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Central Bank of Malaysia

  • Media Advisory Council
  • Reputation/Issues Management-sentiment monitoring to manage narratives on GDP and Financial Industry Stability
  • Senior Management Media Training-Bespoke sessions

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Deloitte

  • Stakeholder communications for Settlement with Malaysian Government
  • Drafting Narrative and Sensitive Documents for communications with External Stakeholders and Regulators
  • Communications cascade to Deloitte network

VALE

  • FDI project of RM 6 billion
  • Communication Impact Assessment for Market Entry, Grassroots Engagement
  • Profiling at State and Federal Level
  • Issues and Mitigation Management
  • Training spokesperson for Domestic and International Media Engagement

Western Union

  • Market catalyst positioning at Inaugural Money Business Conference
  • Regulator special briefings at sidelines of the conference
  • Western Union Business Solutions Market Entry

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PROTON

  • Fresh approach to uplift brand visibility and prestige
  • Profiling to younger consumers on social media
  • Campaign content coordination with dealership network and PROTON internal marketing to deliver sales impact

Grab

  • Corporate Profiling
  • Issues Management
  • Mitigation communications advisory for the Malaysia Competition Commission (MyCC) Investigation

Wahed

  • Profiling as world's first halal robo-advisor SE Asia market entry following licensing approval from Securities Commission
  • Partnership with Bank Muamalat to reach out to non-urban customers
  • Communications surrounding US$25m funding from Saudi Aramco VC arm
  • VC Funding for Malaysian Startups at KL20 Summit

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Pfizer Prevenar

  • Secured KOL and NGO endorsements for Pfizer's pneumococcal vaccine, targeting expecting mothers and young parents
  • Developed the "KidStrong" campaign, advocating for easier patient access to the vaccine
  • Collaborated with MODA on a superhero-themed "KidStrong" campaign, emphasizing child protection and health
  • Achieved successful implementation of the vaccine into the Malaysian National Immunisation Programme (NIP)

Lam Research

  • Economic Sentiment & Policy Monitoring, Research and Advisory to LAM Research Public Affairs and Global Taxation Department at HQ
  • Intel on incentives at Federal, State and Special Economic zones
  • Mapping of key personnel at relevant Ministries and Agencies
  • General counsel and advisory for Public Affairs and Government Relations
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Prudential

  • Launching Prudential's Pulse - the app enabling SE Asian users to take charge of their well-being
  • Issue Preparedness and Spokesperson coaching for Prudential's senior management
  • Issues management advisory and urgent stakeholder management support

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PIDM

  • Stakeholder Mapping for Perception Analysis
  • Communication Stress Test and Live Crisis Communications Simulations (2018, 2020, 2022)
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Titijaya Land Berhad

  • Prepare for its initial public offering by creating a fresh corporate Identity to suit its ambitions
  • Issues Management with State Government and Local Authority

Wise (Formerly Transferwise)

  • Market and Sentiment Analysis, KOL and stakeholder mapping
  • Mapping and identifying sentiments of stakeholders prior to obtaining license from Bank Negara
  • KOL Mapping and negotiating their engagements Successfully launched Wise in Malaysia via Media and Analyst Conference

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3.02D (East Wing), Level 3 Menara BRDB Bangsar, 285, Jalan Maarof Bukit Bandaraya, 59000 Kuala Lumpur